simplify

A few months ago, I heard this story about entrepreneurship from Denise Duffields-Thomas who wrote the book, Get Rich, Lucky Bitch. It really exemplified for me the importance of going back to the basics, of taking back control by making things as simple as possible.

She said this, “A few years ago, I was at a conference for six figure income business owners who wanted to move to the next level. I had a six-figure business, but I wanted to get over to that next level. I wanted a seven-figure business. And in my head, I was imagining that I would have to do all of these crazy things in order to get there. Then, an individual who had a seven-figure business got up to speak to us about how he ran his business. As he started speaking about all of the different things he did, I realized, happily, that I did exactly the same things as him. I was already doing them! It was just a matter of keeping on going, and waiting for momentum to build up.”

This story is brilliant to me for so many reasons. But the main thing that it shows me, is that people always think that they need to do all of these fancy-schmancy things in order to move over to the next level. Or to do anything great. (more…)